Pokémon as Brands

I revisited my old idea of making corporate brand identities for Pokémon, and it seems to have blown up a little. I got about a quarter million unique visits to my less-than-a-month old website for Pictogram, my new small design agency I just started.


So, I wanted to share a few words on here on process and provide a few images behind drawing them up. I spoke to Fast Company about the inspiration for the designs and how this all came to be – read the article here.


Some of them didn’t make the cut, like Squirtle. I didn’t really explore this beyond a few quick sketches, and at some point you gotta call it quits and move on to other fun new side projects!

Follow me on Dribbble to stay in the loop and more process shots and background on my work.

The Build

When I posted a photo of my setup on Twitter, I got a lot of questions about it. Since there’s just too many of them to answer in replies and it seems people are genuinely interested in my workstation, I made this detailed post about my desk: the place my work gets done, and a micro-site with all the components if you want to build your own.


My workstation is composed of three 27″ LED Cinema Displays (calibrated with a Spyder 3) hooked up to a PC that runs both Windows and Mac OS X. If I’d have to guess, I’d say it’s running Mac OS X 80% of the time.

Some call a PC running OS X a ‘Hackintosh’, and since I had to let go of my beloved Mac Pro I started referring to this rig as the ‘Hack Pro’. However, it’s been far more stable and reliable than my Mac Pro — or any Mac I ever owned, really — ever was. This is mostly due to a smart selection of components and my preference to keep my workstation running a very stable version of Mac OS X.

 Read the full post

Muir 5K wallpapers

While I’m (slowly) picking away at the third, and biggest yet, volume of my Muir icon set, I’ve had so many requests to put up the wallpapers that I’ve finally decided to act and put them up here in their full 5K glory:

5K iMac wallpapers

These wallpapers were offered as a reward to my Kickstarter backers for Ride North (some awesome news and updates on that and the photo book this week, as well!), so I can’t simply give them away without feeling like I would slightly sour my backers.

So, I’m offering them for a small fee. I’ll put it towards food for my newly adopted kittens and consider it an extra incentive to make more Muir icons!


Click here to buy this set of wallpapers. When Muir Volume 3 hits, I’ll be sending another wallpaper out to everyone who purchases this set. Thanks for the support! Check out my Holiday gift guide, too.

Muir: Yosemite Icons, Volume II

Part of a continuing effort to make some nice replacement icons for applications for usage in the OS X Yosemite Dock. This time around, mostly requests from Twitter.

Meet Muir! Named after John Muir, a great nature man and advocate of the National Park system that eventually brought us Yosemite National Park as we know it today, Muir is a family of icons that I’ll expand upon over time. This second set contains icons for Twitter, Rdio, Safari / Browser, Steam, Tor Browser, Spotify, Slack, Sublime Text, Sketch and Sparkle.


Comes in ICNS format, includes @2x sizes for all y’all retina folks.


As usual, if you like Muir, a tweet is appreciated. Thanks!

You can also download the previous set of Adobe CC replacement icons here.

These icons are free to use personally, on your own computer, for customization purposes only. Please do not use Muir for professional work or republish the files.

The next pack of Muir icons includes icons for Chrome, Transmission, Skype and several more. If you have some requests, let me know.